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Americans for Affordable Products

Digital Marketing • Print Design • Photography • Motion Graphics

As of July, the Border Adjustment Tax is off the table. This is in large part due to the work that myself and the entire team did for the Americans for Affordable Products campaign. We continuously brainstormed new and unique ways to reiterate the underlying message by utilizing seasonal and current events. In addition to designing regular print and digital materials, I had the opportunity to expand our client's reach by designing Snapchat Geofilters and event-specific materials, as well as acting as an in-house photographer. After wrapping the campaign, American's for Affordable Products was awarded a PR Week Global Award in the "Issues and Crisis" category. The campaign was also awarded two Pollie Awards, a bronze "Best in Show (A31)" and a silver "Best Digital or Internet Campaign".

Check out the Vox article that featured the above Snapchat filter and my animated GIF design.

Click photos above to view full PDFs.